Since I began working at local home-improvement retailer Valu Home Centers, my team and I have focused on developing our activity on social media – specifically building our audience on Instagram and Facebook. Below you’ll see some efforts to improve the visual appeal of those profiles and ways we’ve encouraged audience interaction.
Instagram story highlights:
Spotify Playlist: The Only DIY Project Playlist You’ll Ever Need
Introduction of a signature Valu hashtag. We love seeing customer DIY projects. This is our way of inviting our customers to share their Valu-inspired DIY projects on social media:
An example of a couple animated web ads:
“50 years of business means 50 years of tireless service, loyalty to our “VALU-ed” customers & instinctive dedication to our industry. Not a day goes by without the feeling of gratitude for the support we’ve received and memories we’ve made! Today, like every other, we look back on what we’ve created together! Here’s to years and years of DIY to come!”